Last week, I had the pleasure of sitting on a Grad Panel at Niagara College with four other PR program graduates. We come from various sectors and each play a unique role within our organization.  The students were very inquisitive and asked a lot of questions. However, no matter how different the questions seemed to [...]

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The advancement of technology over the last couple of years has been astonishing. It seems as though no matter where you are or what you are doing, there’s a way of staying connected with the world. Now, one can access social media networks on their phone, allowing them to constantly stay up to date with the latest news, gossip and trends. Social media is not only used for personal reasons, but it is being used at schools, where students and professors go online to access various data.

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Next week, Brickworks is excited to announce that they will be live-tweeting the “A Tale of Two Cities” FREE event from the Hamilton Place Theatre. Why, you ask? Simple. We are working with our Hamilton neighbour to help spread the word of prosperity and collaboration.

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Your customers and potential customers are talking about you online - and there are many reasons to pay attention. Monitoring is a critical first step of an overall social media strategy.

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This week, the New York Times reported Starbucks is launching a huge new advertising campaign to tell the Starbucks quality story to a younger generation of coffee drinkers. The twist? They are encouraging them to spread the print advertising campaign online via social media sites like Twitter and Facebook.

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One of the interesting things going on here at Brickworks Communications is that there is a steady stream of small intimate gatherings of well regarded professionals and clients that are given a crash course in social media. They are tagged Social Media Breakfast  and how it can leverage the business you are currently involved in. [...]

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